Enkhuizen, The Netherlands
September 21, 2026
Incotec and Croda Agriculture have released a white paper on artificial intelligence in agriculture: ‘How Artificial Intelligence is transforming agricultural innovation.’ The report has been produced with input from top experts across agricultural life sciences and AI. Contributors are Alister Campbell and Steve Tharp (ELN & Luma, Dotmatics), Tonny Otjens (Rijk Zwaan), Dr Stephan Köhler (BASF), Professor Marc Salomon (University of Amsterdam Business School), Dr Marta Dobrowolska-Haywood (Croda), Dr Finn Bauer (Croda).
Marta Dobrowolska-Haywood, Head of Data Science and Knowledge Management, Incotec
Drawing on insights from leading experts in agriculture, life sciences and artificial intelligence, the white paper explores the organisational changes required to move beyond isolated AI initiatives and become a truly AI-enabled business. It examines how proprietary data, scientific expertise, evolving business processes, trust and collaboration can help organisations create AI value at scale.
Dr Finn Bauer, Vice President of Research and Development for Life Sciences, Croda
Dr Finn Bauer, Vice President of Research and Development for Life Sciences, Croda: “AI has the potential to shake up an industry whose approach to innovation hasn’t changed much for decades, delivering more innovation, faster. That could produce improved plants, coatings and treatments that make agriculture more productive, more resilient, and less damaging to ecosystems, even as the world places ever greater strains upon food production systems”.
The white paper can be downloaded from the Incotec website.
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