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NEWS

American Seed Trade Association meeting provided high yield of information

Alexandria, Virginia
December 18,  2001

About 2,500 seed professional gathered in the Windy City for the American Seed Trade Association’s (ASTA’s) annual Corn & Sorghum and Soybean Seed Research Conferences December 5-7. New topics were unearthed and older issues cultivated at the meeting, held in conjunction with the Seed Expo, the largest industry trade show in North America.

ASTA President Drew Kinder kicked off the meeting with an extensive list of issues facing the U.S. seed industry today. These issues include the adventitious (unintentional) presence of biotech material in traditional seed, producer protection legislation in specific states and at the federal level, mislabeled invasive plant species in certain states, the impact on seed if U.S. mail is irradiated, and seed being part of the solution to increasing the global food supply through better pest management, new technologies, and enhanced seed trade. All of these issues were discussed at the Chicago meeting.

Highlights included sessions on regulatory and consumer issues related to plant biotechnology in the United States and European Union, seed purity control and harmonizing international purity standards, ways to improve seed production, pest control strategies, new research on plant breeding and genetics, and human resource and business management.

Bill Hawks, U.S. Department of Agriculture (USDA) undersecretary for regulatory and marketing programs, addressed agricultural biosecurity, status of the Farm Bill, impact of irradiation on seed, and a brewing domestic policy on adventitious presence.

“Zero tolerance is unworkable on anything,” he noted while discussing the adventitious presence of biotech material in traditional seed. “But working together works, and I will personally work with you to try to address this issue.”

Regarding the Farm Bill, Hawks noted it was unlikely that it would be resolved this year, but that the end result should be a farmer-friendly bill. The USDA supports the amendment proposed by Senators Cochran and Roberts as a compromise between the Senate Agriculture Committee and House Democrats.

Hawks also noted the cooperation between the USDA and Office of Homeland Security. While hoof-and-mouth terrorism risk is minimal, he said, the government is watching out for the disease like a hawk and has an emergency outbreak plan in place. It is also beefing up security at borders and relationships with other federal agencies.

“Biosecurity is a high priority for the USDA,” he said. “We plan to increase inspectors at our borders by 40 percent by the end of 2002. We will also increase our legislative teams by 50 percent, working more closely with the Agricultural Marketing Service, Centers for Disease Control and Prevention, and customs officials. We are also working closely with the U.S. Coast Guard
for boats entering ports. Moreover, President Bush has proposed a $45 million increase for a new USDA laboratory in Ames, Iowa, and $158 million for states to prepare for agricultural emergencies.”

Kinder gave a “Special Service Award” to Hawks for his work on seed-related issues.

Following Hawks, Michael Abrashoff, retired Navy Commander of the U.S.S. Benfold, delivered a keynote address on retaining and motivating employees. He emphasized the importance of respecting and getting input from employees, providing them with ways to better themselves professionally and personally, and adding fun to the workplace.

“By helping my crew grow, the Benfold grew to become the leader of the Pacific Fleet,” he said. “Training is the oxygen of any organization and industry.”

Abrashoff founded a learning center on the ship, putting 110 sailors through college courses; initiated port visits; and implemented ideas of his crew for making the ship a better place to be, such as installing a humidor and buying a karaoke machine. The retention rate on the ship increased from 28 to 100 percent as a result of such activities. The Benfold also saved money on its budget and safety-related incidents and led the Pacific Fleet in all competitive categories.

“How do you attract, retain and motivate employees?,” Abrashoff asked. “By getting rid of ineffective programs, tearing down silos among departments and ranks, and treating each other with respect and dignity,” he noted. “A command and control leadership style does not induce trust in the workplace.”Moreover, “you need to focus on the people below you to better an organization,” he added. “It’s like looking at monkeys in a tree. From the top, they have smiling faces, but from the bottom, it’s a different view.”

The meeting also included award presentations. Arnel Hallauer, Ph.D., professor of agronomy at Iowa State University, received the “Crop Genetics Award of the Year” from Verdant Partners for his accomplishments in corn breeding. Richard McConnell, Ph.D., received the Genetics and Plant
Breeding Award for Industry from the National Council of Commercial Plant Breeders.

Founded in 1883, the American Seed Trade Association (ASTA), located in Alexandria, Va., is one of the oldest trade organizations in the United States. Its membership consists of about 850 companies involved in seed production and distribution, plant breeding, and related industries in North America. As an authority on plant germplasm, ASTA advocates science and policy issues of industry importance. Its mission is to enhance the development and free movement of quality seed worldwide.

ASTA news release
N4057

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