Research Triangle park, North
Carolina
June 23, 2009
BASF Crop Protection today
announced the appointment of Paul Rea to Director, U.S. Crop
Business, effective July 1, 2009. The announcement was made by
Nevin McDougall, Group Vice President of
BASF North America Crop
Protection.
Rea brings
more than 14 years of global management experience in
agriculture business to the position. He most recently served as
Director of BASF Specialty Products business within BASF North
America Crop Protection, comprising three units: Professional
Pest Control, Professional Turf & Ornamentals and Professional
Vegetation Management. In this role, Rea led the December 2008
acquisition of Whitmire Micro-Gen to form BASF Pest Control
Solutions. Prior, Rea held global and regional marketing
positions for BASF North America.
In his new
position, Rea will be responsible for all aspects of the U.S.
Crop
commercial business. He will head an experienced team focused on
growing BASF’s leadership position in innovation — delivering
game-changing products such as Headline® fungicide and launching
new chemistries like Kixor® herbicide — to help growers get the
most out of every acre.
Additionally, he will spearhead initiatives to deepen BASF’s
customer relationships.
“Paul’s
proven abilities as a business leader combined with his wealth
of experience in agriculture will bring great energy to our
vision of being the premier business in this industry,” said
McDougall. “I am pleased he will take the helm to build on the
BASF legacy of delivering outstanding crop protection solutions
developed through industry-leading levels of investment in
agriculture chemistry R&D."
“It is an
exciting time to lead the company’s Crop business, which has
much to offer the agriculture community,” said Rea.
“Agricultural production must produce more feed, food, fiber and
fuel to meet the needs of an ever-expanding global population.
BASF is dedicated to building on an already robust pipeline and
working closely with channel partners to deliver important
yield-protecting innovations to growers.”
Rea joined
the company in 2001 as a National Sales Manager at BASF
Australia, Ltd., in Sydney. Prior to joining BASF, Rea served as
National Product Manager and Director of Graintrust Venture for
Combined Rural Traders (CRT) in Sydney, Australia. He also spent
more than 10 years working with a major seed company in both
Australia and New Zealand.
A native
of New Zealand, Rea earned his master’s degree in business
administration from the University of Sydney, Graduate School of
Management in Sydney, Australia.
Rea succeeds
McDougall, who was promoted to his current role as Group Vice
President of BASF, North America Crop Protection in February.
About the Crop Protection
Division
With sales of €3.4 billion in 2008, BASF’s Crop Protection
division is a leader in crop protection and a strong partner to
the farming industry providing well-established and innovative
fungicides, insecticides and herbicides. Farmers use these
products and services to improve crop yields and crop quality.
Other uses include public health, structural/urban pest control,
turf and ornamental plants, vegetation management and forestry.
BASF aims to turn knowledge rapidly into market success. The
vision of BASF’s Crop Protection division is to be the world’s
leading innovator, optimizing agricultural production, improving
nutrition and thus enhancing the quality of life for a growing
world population. Further information can be found on the web at
www.agro.basf.com.
BASF—The Chemical Company. We don't make a lot of the products
you buy. We make a lot of the products you buy better.®
BASF Corporation, headquartered in Florham Park, New Jersey, is
the North American affiliate of BASF SE, Ludwigshafen, Germany.
BASF has more than 15,000 employees in North America and had
sales of approximately $17.5 billion in 2008. For more
information about BASF’s North American operations, or to sign
up to receive news releases by e-mail, visit
www.basf.com/usa.
BASF is the world’s leading chemical company: The Chemical
Company. Its portfolio ranges from chemicals, plastics and
performance products to agricultural products, fine chemicals,
as well as oil and gas. As a reliable partner, BASF helps its
customers in virtually all industries to be more successful.
With its high-value products and intelligent solutions, BASF
plays an important role in finding answers to global challenges,
such as climate protection, energy efficiency, nutrition and
mobility. BASF has approximately 97,000 employees and posted
sales of more than €62 billion in 2008. BASF shares are traded
on the stock exchanges in Frankfurt (BAS), London (BFA) and
Zurich (AN). Further information on BASF is available on the
Internet at www.basf.com.
Always read and follow label directions.
Headline and Kixor are registered trademarks of BASF. |
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