NEWS

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NEWS

The J.C. Robinson Seed Co. announces creation of trait incorporation program

Waterloo, Nebraska
October 12,  2001

With the ever increasing importance of technology in the Western Corn Belt, The J.C. Robinson Seed Co. has launched a conversion program with Golden Harvest products aimed at technologies suited for Western Corn Belt conditions. "The Golden Harvest incorporation program has been very productive and successful, as can be seen by the amount of technology hybrids being sold and by the quality of the conversions," Dr. Calvin Treat, technology products manager said. "With the size the Golden Harvest incorporation program has achieved since its beginning in 1995, it was time to launch a second program in the Western Corn Belt while maintaining an active role in the Golden Harvest incorporation program."

The current traits incorporated into Golden Harvest products include YieldGard® Insect Protected Bt, Roundup Ready®, Clearfield* and stacked combinations. "The addition of our program to the Golden Harvest program allows us the flexibility to react quicker to changing technology markets and to ensure that the most advanced elite inbred lines are converted to the appropriate technologies," Treat said.

Treat joined the Company in 1990 as a corn breeder and transitioned into his new position as Technology Products Manager in 2000. This August Dr. Steve Richie joined the Company as Technology Incorporation Manager to manage the new conversion program. "Transgenic crops continue to prove their worth to farmers and are therefore, an important part of any successful seed company’s product lineup," Richie said. "It’s exciting to be working in this cutting edge area that, despite some of the recent political set-backs, holds huge potential and continues to grow in importance in world-wide agriculture."

In addition to Treat and Richie, an assistant will soon be joining the program and will be permanently located in Hawaii to manage the day to day operations.

"Our goal is to continue to deliver the newest technologies of value to our customers in the most elite germplasm in a timely manner to ensure we fulfill our commitment to help our customers to be profitable," Treat said.

The J. C. Robinson Seed Company is the largest of five member companies comprising Golden Harvest Seeds, Inc., the nations 4th largest seed brand. Family-owned and family-led since 1888, The J.C. Robinson Seed Company has grown into a network of more than 1,500 employees, farmer-dealers and distributors. The company markets to the western Corn Belt states of Colorado, Kansas, Iowa, Minnesota, Missouri, North Dakota, Nebraska, New Mexico, Oklahoma, South Dakota, Texas, Wyoming, the West Coast, plus international sales in Europe and Mexico.

Roundup Ready and YieldGard are registered trademarks of Monsanto Company.
Clearfield is a product of BASF.
Golden Harvest® is a registered trademark of Golden Harvest Seeds, Inc.

Company news release
N3889

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