Oxnard, California
May 16, 2006
Seminis, Inc., the world's leading developer, producer and
marketer of vegetable and fruit seeds, has launched a new global
website featuring a product database, expanded grower resources
and multiple languages. "This is the first phase of what will be
an expanding resource for growers and seed dealers looking for
product information and support materials like disease
identification guides," said Seminis vice president Ibrahim El
Menschawi. He noted that the product database currently includes
the company's top products, and will eventually be expanded to
cover its 3,500 seed varieties representing nearly 60 crops.
El Menschawi says that many of the visitors to Seminis' website
are members of the produce industry and consumers who want to
learn more about plant breeding and new value-added products
with longer shelf life, higher nutrient levels, better flavor or
greater convenience. For this purpose, Seminis has included
sections titled "At the Grocery Store" and "Discovery Center" to
encourage education and dialogue at all levels of the
industry.Given the global scope of the company and its
customers, its primary corporate site is available in English,
Spanish and French. Local sites for Brazil, Chile, India and
Mexico are available in their respective local languages. Sites
for up to 20 more countries in Europe and the other continents
will be launched in the coming months, the company reported.
Visitors can find the new website at the seed company's existing
URL: www.seminis.com.
Seminis is the world's leading
developer, producer and marketer of vegetable seeds. Its
products are designed to reduce the need for agricultural
chemicals, increase crop yield, reduce spoilage, offer longer
shelf life, and create better-tasting foods and foods with
higher nutritional content. Seminis has established a worldwide
presence and global sales and distribution network that spans
150 countries and territories. |