Slater, Iowa
August 24, 2006
There’s a new equation at
Garst Seed Company: Blue
+ Yellow = Green. To highlight the continuing efforts of Garst
and Syngenta in conducting research and developing products that
will benefit the renewable fuels market, Garst recently launched
its Blue + Yellow = Green (BYG) initiative. Blue
signifies Garst’s leadership in the seed corn industry, while
yellow represents kernels of corn bred to enhance ethanol
production. Added together, they create green — the color
representing the environmental and earth-friendly renewable
fuels such as ethanol, as well as the extra value these fuels
can bring to agriculture.
“The BYG initiative is part of our current and long-term efforts
to be the leader in innovative seed products that increase the
production of renewable fuels in the United States,” says David
Witherspoon, head of Garst Seed Company. “With BYG, we’re
planting our flag and confirming our commitment to the ethanol
and renewable fuels industry.”
To kick off the BYG initiative, Garst is giving its customers
the opportunity to win one of 11 grand prizes — fully paid,
one-year leases for 11 blue Chevy 1500 Flex Fuel pickup trucks.
In addition to the 11 Chevy trucks, customers can also be
entered into the drawing for 110 first- place prizes of $100
ethanol certificates. Growers will have the opportunity to
register for the prizes by contacting a Garst sales
representative or through attendance at a Garst Seed Company
field day and other events. For more information about the BYG
Blue Truck promotion, growers should contact their Garst seed
dealer.
“Backed by the resources and research of Syngenta™, we are
working hard to bring new corn amylase traits to the market and
to keep the value of ethanol in the hands of America’s corn
growers,” Witherspoon says. “At Garst, we believe renewable
fuels will not just reduce this country’s dependence on foreign
oil, but will also support America’s domestic agriculture
industry. That’s why Garst has made a commitment to provide
innovative seed products to make ethanol production more
efficient.”
Syngenta’s innovative work advancing germplasm and traits,
includes working with corn growers on field trials of a unique,
proprietary corn amylase output trait that will increase ethanol
production efficiencies and potentially provide more market
opportunities for growers. The company is aiming to launch the
corn amylase trait to growers in the United States by 2008,
pending the achievement of a number of technical, commercial and
regulatory milestones.
Another innovation is Garst’s ExtraEdge™ hybrids that target
specific end-use markets, including ethanol. Garst currently
offers 12 ExtraEdge hybrids that exhibit grain characteristics
suitable for dry grind ethanol production. For the 2007 planting
season, Garst expects to have 20 hybrids with this
characterization.
The BYG initiative follows on the heels of another big
announcement by Garst — its new brand promise, “Changing the
Landscape.” The new promise is a renewed commitment to provide
growers with innovation, choices and high-quality service to
help them succeed in today’s marketplace.
Garst Seed
Company, with headquarters in Slater, Iowa, provides innovative
seed solutions for growers across North America with high
yielding corn, soybean, sorghum, alfalfa and sunflower products.
For more information about Garst products, contact your local
Garst ProSeller or visit Garst’s Website at
www.garstseed.com.
Garst Seed Company is affiliated with Syngenta, a world-leading
agribusiness committed to sustainable agriculture through
innovative research and technology. The company is a leader in
crop protection, and ranks third in the high-value commercial
seeds market. Sales in 2005 were approximately $8.1 billion.
Syngenta employs more than 19,000 people in over 90 countries.
Syngenta is listed on the Swiss stock exchange (SYNN) and in New
York (SYT). Further information is available at
www.syngenta.com.
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