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Glossary > Product Manager

Role Purpose

Oversee all aspects of managing the companies portfolio of varieties for a given species or group of species.

This critical job acts in a quarter back fashion to ensure that the various departments are working together to support the development, production, forecasting, marketing and inventory of seed varieties offered to the customer. This includes understanding product life cycles and correctly forecasting up and down trends in a product demand and attrition.

Typical Work Activities

  • Manage the product range within each respective geographical location: collaboration with the the sales and development departments in terms of market positioning and new product launches.
  • Pro-actively monitors commercialized products.
  • Coordinate research and development activities of new varieties in collaboration with research, supply-chain, logistics, development and sales departments, as well as internal and external distribution channels.
  • Effectively lead the crop teams (research, development, production and sales)
  • Provide support to the local sales and development teams, in particular during new product launches.
  • Supervise sales forecast and constitution of buffer stocks.
  • Oversee the innovation process, both in terms of products and processes. Development of the business-chain for designed species.

Educational Requirements

  • B.S. degree in Agronomy or equivalent
  • Marketing or finance diploma or equivalent experience

Knowledge, Skills and Experience

  • 5 years of marketing experience
  • Technical skills: agronomic and general in terms of the organization of the particular seeds field.
  • Proven record of multi-angle project management
  • Strategic vision and autonomy in respect of the objectives of the company
  • Comprehensive analytical skills
  • Results oriented
 

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