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Glossary > National Sales Manager

Role Purpose

Responsible for business results within a wide geographic area. Manages Account Managers and Area Agronomists by facilitating access to resources, providing input to sales campaigns and sales strategy

Typical Work Activities

  • Responsible for creation of business plan for area, execution of approved plan and tracking of the following operational indexes: revenue and margin, market share, penetration, concentration, retention, cross-sell of product lines, and biotechnology mix
  • Develop area strategic and tactical plans that align with company goals and polices.
  • Drive a sales effectiveness plan for the area that ensures 100% customer and prospect coverage and uniform, high quality brand experience 
  • Provide product recommendations regarding product life cycles
  • Manage the life cycle of Sales Representatives. Recruit, select and retain a high-quality professional field sales force to meet customer and Company needs.

Educational Requirements

  • Degree holder, preferably in Business Management, marketing or Agri Business course

Skills, Knowledge, and Experience

  • The position requires hands-on experience in market development preferably in agricultural products
  • Strong experience in developing sales plans and target strategies
  • Ability to handle large sales organization on a national scale
  • In-depth knowledge of distribution channel in the Agriculture Industry

 

 

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