University researcher Fredrick Bliss Ph.D., widely acclaimed for his breeding efforts and the development of new breeding techniques, has accepted a senior position with Seminis Vegetable Seeds.

As the senior director of worldwide breeding, Dr. Bliss will oversee seven species-specific associate directors, who supervise 77 breeders worldwide, according to Allen Stevens, director of worldwide research. "Fred’s primary focus will be to increase the level of innovation in the breeding programs of our brands," said Stevens. "His talent and diverse experience will help build strong bridges among our biotech researchers, plant pathologists and vegetable breeders. We’re extremely pleased to have him on board."

Before joining Seminis, Dr. Bliss held the Will W. Lester Endowed Chair at the Department of Pomology at the University of California-Davis. For 22 years prior, he served on the faculty of the Dept. of Horticulture at the University of Wisconsin-Madison, where he received his doctorate degree.

He has received numerous awards and professional citations and has been invited to serve on a broad range of private and government advisory groups. He is a mentor, a frequent lecturer and a prolific author in his field. Currently, he is the president-elect of the American Society for Horticultural Science.

Dr. Bliss will be based at Seminis Vegetable Seeds’ worldwide research headquarters in Woodland, California.