iTV (Information Television Network), proudly announces that TIME, INC. HEALTH will be awarding a Best of Show Statue for an episode of "Healthy Body, Healthy Mind" in the Nutrition category. This show, called Agriculture Meets Medicine: Designing Healthier Foods, highlights
the giant strides forward in nutritional food production and how doctors and scientists are working together to accomplish feeding the world's hungry people.

"Healthy Body, Healthy Mind" is a series of half-hour shows built upon the idea that there are several very basic keys to good health: exercise, nutrition, preventative health, mental health and recreation. The series is distributed nationally over WebMD Television (formerly The Health Network).

The show from the series that won the Freddie was hosted by Wendy Rutledge, and advised by Dr. Leonard Pike of Texas A&M Vegetable and Fruit Improvement Center and Michael J. Wargovich, M.D. of the South Carolina Cancer Center. It was sponsored by ROGERS® brand vegetable seeds, a brand of Novartis Seeds, Inc.

"This is a time of exciting developments in agriculture," said John Sorenson, president of Novartis Seeds Vegetables. "We're seeing huge improvements in what we can offer consumers, ranging from better tasting and more nutritious vegetables to applications that can address specific health problems and even provide medical benefits. We are very pleased to be able to participate in
high quality programming that exposes the public to some of this work."

Cristina Lerner, CEO of Information Television Network said, "We are so proud to win this Freddie Award. It is very rewarding to be recognized for doing well what we love to do." Ed Lerner, President, continues, "Being judged by our peers and winning in the 2000 competition validates our continued commitment to providing quality, informational television."

It is Lerner's passionate belief that television must be informatively worthwhile as well as being entertaining; evidenced by their focus on health, science and the environment. 

iTV is a full-spectrum video production company that produces documentary television programming in a dynamic, educational manner.

Company news release
N3019