Waukegan, Illinois
June 2, 2009
Growers and retailers have faced a
tough economic climate and a volatile commodity market over the
past year. As uncertainty, nervousness and caution loom over the
industry, Precision
Laboratories has a clear objective this growing season:
create more value, lower risk and increase return on investment
for their customers.
“We understand that the emotional mood of the industry has a
strong impact on decisions made at all levels of a company,”
says Jim Reiss, vice president of Agriculture at Precision
Laboratories. “Our message of ‘MORE VALUE’ and ‘LESS RISK’
resonates well in the industry and our customers associate these
traits with Precision Laboratories.”
“Every product in our portfolio has proven data that shows the
added value and lowered risk we offer,” says Reiss. “Our current
piggy bank advertisement campaign focuses on how Precision
products put money in the bank for growers and retailers and
give them an advantage over the competition.”
With growers and retailers changing the timing of their
purchasing window, Precision Laboratories is delivering
reassurance and results.
“’MORE VALUE’ and ‘LESS RISK’ don’t just apply when the economy
is struggling,” says Richard Wohlner, president of Precision
Laboratories. “They have always been key benefits to our product
line. Retailers and growers need assurance that their dollar is
being maximized and Precision Laboratories delivers the results
needed to achieve this.”
For more information to see how Precision Laboratories delivers
“More Value” and “Less Risk” please visit
www.precisionlab.com/lessrisk or call 800-323-6280.
Precision Laboratories is a leading provider of specialized
chemistries applied to plants, seeds, soil and water to maximize
resource and biological performance potential while stewarding
the environment. For more information on the company’s products
and its value-added dealers, call 800-323-6280 or visit
www.precisionlab.com.
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