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Australia's Wheat Export Marketing Alliance to create new wheat export single desk business model

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August 20, 2007

The Wheat Export Marketing Alliance (WEMA) will create a new wheat export single desk business model rather than pursue the AWB Limited, new subsidiary, demerger.

WEMA Chairman Graham Blight said “after careful evaluation of the AWB Limited offer, consideration of the risks and limitations, including getting 75% A and B Class shareholder approval for any de-merger, we believe it will be in producers’ best interests if we develop a new model and company to take the wheat industry forward”.

“Development of the model has commenced, as we are very conscious of the time limitations imposed upon us by Government, and negotiations for contestable services with industry will take place as soon as practicable,” Mr Blight said.

“We intend to commence negotiations with AWB and other potential providers for contestable services and believe that the industry will want to support growers and continue the opportunity of growing their businesses and grower returns.”

“The new single desk model will have bulk export control. It will operate directly in the wheat export market, but will also work with other entities who can demonstrate a capacity to generate superior returns to growers through efficient procedures and effective management of costs. Industry participants with proven capacity to build markets and develop relationships with clients will be encouraged to participate.”

“Following recent discussions in Canberra, I am encouraged that Government and the Labor Party support the single desk, although there are some minor variants.

Government have indicated they are comfortable with WEMA’s core business model. Labor want to put it through a vigorous review to ensure it delivers real benefits to growers, and WEMA is confident it will,” Mr Blight said.

“Our aim is to deliver the best return possible and secure value added markets for the benefit of growers. The next step is to further develop the business model for presentation to government, industry players, financiers and growers.”

“This will be an ‘inclusive’, not ‘exclusive’ single desk model. I want to stress again that services will be contestable to ensure costs are minimised and revenues maximised for the benefit of Australia’s bulk export wheat producers as we build more efficient services to support national pool marketing.”

The Wheat Export Marketing Alliance (WEMA) comprises The Western Australian Farmers Federation, The South Australian Farmers Federation, AgForce Queensland, the New South Wales Farmers Federation, The Victorian Farmers Federation and The Wheat Growwers Association, Inc.

 

 

 

 

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