Calgary, Alberta
April 11, 2007
AdFarm announces the
acquisition of the consulting division of
Issues Ink, an
international consulting and publishing firm based in Winnipeg,
Manitoba. The acquisition will accelerate the expansion of
AdFarm’s consulting division, which focuses on providing
agribusiness insights to strengthen business and marketing
performance.
Robynne Anderson, the current
President of Issues Ink will join AdFarm’s consulting practice,
as will three other Issues Ink staff members, Heidi Dancho,
Kelly Green and Lindy Norris. Anderson will be based in the
United Kingdom and Belgium; the other staff members in Winnipeg.
“We are excited about the growth
prospect for our consulting operations,” says AdFarm President
and Chairman Roger Reierson. “Partnering with Robynne and the
Issues Ink team allows us to continue building a strong base to
expand our insights into agriculture, food and the bio-economy.”
Rob Hannam, the general manager of
AdFarm’s consulting division, is leading the team from the
Guelph, Ontario office.
A broad scope of clientele and
projects, both domestic and international, are included in the
acquisition. Issues Ink’s consulting practice consists of issues
management, public relations, government relations, market
information and strategic planning. Clients include
agribusiness, government and various consortiums and
organizations such as CropLife International.
Issues Ink remains a separate
entity and retains ownership and operations of its publications
such as Germination,
Seed World,
seed.ab.ca,
Spud Smart, and
Flavourful. “Providing strategic support to the rapidly growing
and changing agribusiness industry is an expanding growth area
for AdFarm,” says AdFarm CEO Kim McConnell. “With clients in
North America, as well as Europe, the addition of the Issues Ink
practice further enhances our consulting franchise and is
another step toward our goal to become a quality, global
agribusiness.”
AdFarm is one of North
America’s largest marketing and communications firms focused
exclusively on agriculture, food and rural development. With
locations in Kansas City, Calgary, Guelph and Fargo. AdFarm’s
client roster is comprised of businesses with expertise in crop
protection, seed, fertilizer, farm equipment, livestock, animal
health and genetics, finance and accounting and agricultural
retailing. AdFarm has been recognized as one of Canada’s 50 Best
Managed Companies for each of the past three years, and in 2006
was ranked by Canadian Business magazine as the third
best place to work in Canada. |
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