Strategies have proved successful for Emergent Genetics Vegetable A/S – L. Dæhnfeldt A/S, a leading company within seed research and development worldwide, and now presenting a profit of DKK 3,9 million.

Focus on the customer - focus on fewer products, and focus on development of vegetables of the future.

18 months ago the new management of Emergent Genetics Vegetable A/S – L. Dæhnfeldt A/S presented a new strategy, which seems to work well.

Last year’s loss of DKK 21,5 million has been changed into a profit of DKK 3,9 million. Mr. Flemming Holst Pedersen, Managing Director, is very pleased with the change:

”It is a very satisfactory result. We have made a positive change, not least due to tremendous efforts from all our employees.”

The future seems bright for Emergent Genetics Vegetable A/S – L. Dæhnfeldt A/S.

“Our costs are under control and our sales are going well. The main thing is though that we have now a very good company spirit and an atmosphere of enthusiasm. We are all fighting for the same cause, and it is really good to see that we are now successful”, says Managing Director, Flemming Holst Pedersen.

Emergent Genetics Vegetable A/S – L. Dæhnfeldt A/S is quite successful in the breeding and sale of, amongst others, cucumber, spinach, and various brassicae in a major part of the world. Consequently the management is expecting great future results.

”We are now solely concentrating on research and development of vegetables, and our objective is that our end users are happy with our products. And it seems to work. It is a matter of development and sales. Put in short – customers are in focus, and we deliver high quality products, as far as shelf life, nutrition and taste are concerned”, says Managing Director, Flemming Holst Pedersen.

Emergent Genetics Vegetable A/S – L. Dæhnfeldt A/S is one of the leading companies worldwide within breeding of vegetables, amongst others, spinach, cucumber, brassicae, cauliflower, and rocket. We are part of the U.S. company, Emergent Genetics, Inc. Our distributors are in more than 80 countries.