AgriCapital Corporation, investment bankers for agribusiness, today announced that Don Goodwin, President of Golden Sun Marketing, a consulting firm serving the produce industry, has joined AgriCapital Advisors, its group of industry leaders that act as consultants on specific agribusiness segments.   Mr. Goodwin will be Senior Consultant for the Produce Industry.

Mr. Goodwin has experience in several segments of the produce industry including retail (Target Corporation), wholesale (Supervalu, Inc) and marketing (Green Giant Fresh).  He has particular expertise in marketing and retail produce management.  Mr. Goodwin holds a B.S. degree in Food Distribution from Western Michigan University

RB Halaby, Chairman of AgriCapital, said, “We are very happy to have Don join AgriCapital Advisors.  Our Advisors strengthen the capabilities of our investment banking firm with their in-depth knowledge of particular segments of agribusiness.  Goodwin’s broad knowledge and expertise will be valuable as we bring our services to additional segments of the produce supply chain. This is especially true as the chain, linking the vegetable seed breeder-producer to the supermarket, rationalizes.”

Don Goodwin said “I am very excited about the opportunity to advise the team from AgriCapital.  They are a very talented group offering a much needed service to the produce industry.”

AgriCapital Corporation was founded in 1983 as a specialized firm to meet the acute and increasingly specialized investment banking demands of a rapidly changing agribusiness industry.  Since AgriCapital’s founding, it has undertaken some 400 assignments, including negotiating mergers and acquisitions, arranging financings, and providing consulting services, on behalf of over 300 large and small companies across the spectrum of agribusiness in the United States and around the world.