Winnipeg, Manitoba
October 19, 2004
The Canadian Wheat
Board (CWB) is marking the ninth annual World Pasta Day on
October 25 by reminding Canadians that the best pasta in the
world is made with the finest durum wheat in the world: Canada
Western Amber Durum.
"When you
enjoy good pasta, thank a western Canadian farmer," said Ken
Ritter, chair of the CWB's farmer-controlled board of directors.
"The Canadian Prairies are one of the largest durum-producing
regions in the world – growing enough each year to make four
billion 900-gram packages of pasta."
The CWB is
the largest durum exporter in the world, marketing the quality
durum grown by Prairie farmers to more than 40 countries.
Western Canadian durum wheat is primarily milled into semolina
and then used to make pasta or couscous, a staple dish of North
Africa.
"Canadian
farmers seed five or six million acres with durum every year–
making it Western Canada's fourth-largest grain crop behind
spring wheat, canola and barley," Ritter said. "Global buyers
value Canadian durum for its consistent high quality and ease of
supply, made possible through farmers' efforts and our
commitment to superior and uniquely Canadian marketing and grain
handling systems."
Each year
hundreds of customers from countries around the world are
regular visitors to downtown Winnipeg, where a pilot pasta plant
is operated by the Canadian International Grains Institute
(supported partially by the CWB as part of its marketing
efforts). At the CIGI plant, customers gain first-hand knowledge
of the quality of pasta products made from our durum wheat.
Pasta is a delicious and healthy food choice, which is not only
inexpensive, but versatile enough to go from kitchen table to
gourmet palate. As a ready source of protein and complex
carbohydrates, it has become one of Western society's staple
foods.
World Pasta
Day, established in 1995 by the World Pasta Congress in Rome, is
a global celebration of pasta. This year, as part of the World
Pasta Day celebrations, the CWB is sponsoring a pasta recipe
contest through its Web site,
www.cwb.ca. Entries should be submitted to
questions @cwb.ca, by October 31. All entries will be
considered for inclusion in a CWB pasta cookbook and one entry
will be drawn for a gift basket of pasta-related merchandise.
Controlled by western Canadian farmers, the CWB
is the largest wheat and barley marketer in the world. As one of
Canada's biggest exporters, the Winnipeg-based organization
sells grain to more than 70 countries and returns all sales
revenue, less marketing costs, to Prairie farmers. |