Dairyland Seed promotes Derry Abraham to Alfalfa Product Manager

West Bend, Wisconsin
May 5, 2003

Dairyland Seed recently announced that District Sales Manager, Derry Abraham, has been promoted to the position of Alfalfa Product Manager.

Abraham’s primary responsibility will be to promote the value of Dairyland’s exclusive patented msSUNSTRA™ Hybrid Alfalfa to Dairyland Dealers and Distributors. As such, Abraham will be responsible for coordinating efforts to gather on-farm yield data, coordinate alfalfa field days, coordinate alfalfa management clinics and pursue other activities which will promote hybrid alfalfa and Dairyland’s other alfalfa products as well.

"I am excited to have an individual of Derry’s capability fill this role in the new era of hybrid alfalfa for Dairyland. We have a tremendous number of growth opportunities and we need to deliver the high-value message that hybrid alfalfa can improve grower productivity and improve the producer’s economic outlook," stated Dairyland CEO Tom Strachota.

In March of 2001 Dairyland announced the release of the world’s first hybrid alfalfa, HybriForce™-400. In March of 2003 Dairyland announced the release of its second alfalfa hybrid, HybriForce™-420/Wet, featuring branched roots and adapted to heavy or saturated soils.

Dairyland Seed, headquartered in West Bend, Wis., is the industry’s only family-held seed company with plant breeding programs in soybeans, hybrid corn and hybrid alfalfa. Dairyland has plant breeding facilities in Clinton, WI; Otterbein, IN; Gibson City, IL; Gilbert, IA; and Sloughhouse, CA. Dairyland also has production facilities in West Bend, WI; Mt. Hope, WI; and Homedale, ID.

News release
5767

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