Monticello, Indiana
February 28, 2003

Fielder's Choice Direct announces that YieldGard® Rootworm protection is now available on three corn hybrids for planting this spring.

"We chose three high performing Fielder's Choice Direct hybrids for our initial offering of YieldGard
Rootworm protection," says Tim Reese, product manager for Fielder's Choice Direct. "We focused our
product offering for 2003 on the corn rootworm areas of the U.S., selecting products known to perform exceptionally well in these geographies. We will expand our offering to a full line-up of  hybrids specifically suited for corn rootworm regions in 2004."

Fielder's Choice Direct vice president of sales Dennis Schlott, says, "We have received strong  feedback from our customers that they are interested in adding corn rootworm protection.We
expect demand for YieldGard Rootworm corn to be strong. We are pleased to be one of the early
suppliers of this newly approved technology."

YieldGard Rootworm corn protection has not been approved for sale in all states. Additional
consideration for growers interested in YieldGard Rootworm corn protection is a full understanding and
agreement to follow the Monsanto Insect Resistance Management requirements which require growers to plant a refuge.Up-to-date state availability and related information can be obtained by calling Fielder's Choice Direct toll-free at 1-800-321-3177.

Fielder's Choice Direct is the leading direct-to-grower seed company in the U.S. and ranks as one of the top ten seed companies in the country.It is the first seed company to offer Intellicoat®
Early Plant(TM) corn which allows growers to plant corn up to four weeks earlier in the spring. Fielder's Choice Direct hybrids are available with the latest technologies.

Fielder's Choice Direct, Intellicoat, Early Plant are registered trademarks of Landec Corporation, the parent company of Landec Ag/Fielder's Choice Direct.
YieldGard® Rootworm corn is a registered trademark of Monsanto Company LLC.