Waterloo, Nebraska
February 26, 2003
JC Robinson Seeds will be
offering YieldGard Rootworm corn seed. This new product recently
received EPA and USDA clearance and eliminates the need to treat
with insecticides for corn rootworm infestations at planting or
during the growing season. Because of JC Robinson Seeds’
expertise and market area, the Company is very pleased to be an
early supplier of YieldGard Rootworm corn technology.
Each year, corn rootworms cause more than a billion dollars
in damage to the US corn crop. This figure results from reduced
yield and lodging. With that fact in mind, the Company expects a
very high demand for YieldGard Rootworm corn seed. JC Robinson
Seeds says first year availability will be good; and, the
Company will be able to meet introductory needs.
Head of Corn Products, Dr. Calvin Treat said, "This
technology is very important because it controls one of the last
major corn pests. YieldGard Rootworm corn technology, combined
with geography-specific genetics and seed applied insecticide
for seed attacking insects, will deliver more consistent
performance and profitability over a wider variety of on-farm
conditions. For three years, JC Robinson Seeds has been testing
YieldGard Rootworm corn seed, carefully following EPA
guidelines. We have seen advantages over conventional treatments
in terms of convenience, exposure, consistency and return on
investment."
JC Robinson Seeds’ Director of Marketing, Chuck Lee,
commented on why the Company pursued YieldGard Rootworm corn
technology. "First, our market research showed that over 60% of
farmers would switch brands to access this effective technology.
This presented an opportunity that just couldn’t be ignored. We
listen to our customers, and this point was loud and clear.
Customers have been quick to anticipate the benefits of
YieldGard Rootworm corn in that the technology is, simple and
effective. These characteristics are extremely important to
today’s producers."
To learn more about YieldGard Rootworm corn, call JC Robinson
Seeds at 1.866.RTWORMS. YieldGard Rootworm corn has received the
necessary clearances in the US and Japan. Individual state
approval within the US is required before purchase and planting
of this product. JC Robinson Seeds always supports refuge
requirements and grain channeling.
JC Robinson Seeds is a Corn Specialist Company servicing the
Western Corn Belt with Golden Harvest hybrid corn, sorghum,
soybean and alfalfa products. The 114-year old company is one of
five member companies comprising Golden Harvest Seeds, Inc.
Family-owned since 1888, JC Robinson Seeds has grown into a
network of more than 1,500 employees, farmer-dealers and
distributors. The Company markets in the Western Corn Belt
states of Colorado, Kansas, Iowa, Minnesota, Missouri, North
Dakota, Nebraska, New Mexico, Oklahoma, South Dakota, Texas,
Wyoming, the West Coast, plus international sales in Europe and
Mexico.
Golden Harvest is a registered trademark of Golden Harvest
Seeds, Inc.
YieldGard Rootworm corn is a registered trademark of Monsanto
Technology LLC. |