JC Robinson Seeds to market seed-applied insecticide Poncho

Waterloo, Nebraska
August 29, 2003

PonchoTM, a new seed-applied insecticide, has received full registration by the Environmental Protection Agency. Golden Harvest Agronomy Up Front Research has been studying Poncho efficacy as a seed-applied insecticide since crop year 2000 and will market the product at two rates: Poncho 250 and Poncho 1250.

Poncho 250 is the application rate/product name for Poncho used to control seed and seedling attacking insects. JC Robinson Seeds Agronomy Systems Manager, Wayne Fithian, says Poncho 250 has better activity on many key insect pests, a longer window of activity compared to other available products, and is labeled for control of black cutworm. Our data indicates that Poncho 250 provides producers the additional benefits of increased stand, reduced weak plants and improved yield.

Poncho 1250 is the application rate/product name for Poncho used for control of seed/seedling insect pests, black cutworm, and corn rootworm. Poncho 1250 provides producers with a simple and effective method to manage their YieldGard® Rootworm refuge acres.

Poncho promises to be a powerful addition to our insect control arsenal with the simplicity of a seed delivered technology. Your Golden Harvest District Sales Manager and/or Sales Representative are a great source for additional information on Poncho 250 and Poncho 1250 between now and harvest. Wayne said JC Robinson Seeds will develop a four-year performance summary after 2003 Agronomy Research data is analyzed this winter.

JC Robinson Seeds is a Seed Specialist Company servicing the Western Corn Belt with Golden Harvest® hybrid corn, sorghum, soybean and alfalfa products. The 114-year old company is one of five member companies comprising Golden Harvest Seeds, Inc. Family-owned since 1888, JC Robinson Seeds has grown into a network of more than 1,500 employees, farmer-dealers and distributors. The Company markets in the Western Corn Belt states of Colorado, Kansas, Iowa, Minnesota, Missouri, North Dakota, Nebraska, New Mexico, Oklahoma, South Dakota, Texas, Wyoming, the West Coast, plus international sales in Europe and Mexico.

Golden Harvest is a registered trademark of Golden Harvest Seeds, Inc.

Agronomy Up Front is a trademark of Golden Harvest Seeds, Inc.

Poncho is a trademark of Bayer AG, Germany

YieldGard® is a registered trademark of Monsanto Technology LLC.

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6478

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