Franco CAMPANA - VP, Sales - Seminis Vegetable Seeds, USA

April 2002

Which other technologies do you see having significant impact on the vegetable seed industry, and what changes are they bringing about?
People are changing their eating habits and we must satisfy their needs.

We are using our vast research capability to develop, grow and test varieties that have added value in the consumer chain.

This is very expensive and time consuming, but is important if we want to grow and succeed.

 

 

 

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